Author: Edwin Yapp

Nokia touts predictive tool to enhance telco marketing
Marketing organisations within telco operators are struggling to digest the vast amount of customer data they possess, and as a result, haven’t been able to benefit from the first-mover advantage this information could potentially give them, according to Nokia Networks.
Differentiate instead of engaging in price wars: Ericsson to operators
Malaysian mobile operators have a golden opportunity to differentiate themselves from the competition, but only if they can capitalise on new business strategies and avoid price wars, according to Ericsson.
WeChat’s Tencent enters music-streaming fray with Joox
The music streaming world just got a whole lot more competitive, especially in Malaysia, with a new player joining the ranks of Spotify, Deezer and Raku, reports Edwin Yapp.
Pressure from all sides to adopt the cloud: CIOs
Senior technology executives are being pressured by both vendor pitches and internal management requirements to cut cost in their journey to adopt cloud computing, a group of chief information officers (CIOs) said last week. Edwin Yapp reports.
Perception still the Achilles' heel for Huawei
Huawei is making headway as a serious handset-maker but is still struggling to find its footing in the United States because of poor perception and ongoing suspicion. What about the rest of the world? Edwin Yapp looks at the situation.
HP and Intel target the mobile, productivity-conscious user
HP Malaysia is confident that its new range of ultraportables will be a hit among those who want more mobility without having to sacrifice productivity and power.
Telco Deep Dive: Spectrum refarming in limbo?
Realignment has to happen this year; three possible permutations Spectrum management needs more transparency, urgency
CIOs tend to over-think cloud adoption: Ex-Dow Jones CIO
It's not every day you meet a senior IT executive who’s roaring to get into cloud computing, but for former Dow Jones & Co CIO Stephen Orban, adopting cloud computing was one of the best decisions he ever made as an ‘IT guy.’  
Avaya’s new mantra: From collaboration to engagement
Enterprise communication player Avaya Inc is moving itself away from merely being a product-centric company to one that is able to serve the broader business communication ecosystem with better agility, according to its top marketing executive.
DNA Test: Huawei’s Honor 4X not quite that ho-hum
Edwin Yapp takes Huawei's mid-range Honor 4X for a test drive and comes back fairly impressed.
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Digerati50 2020-2021

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