Avanade appoints Bhavya Kapoor as new Growth Markets Area President 

• Succeeds Rodrigo Caserta, now Avanade’s Global Technology Business Group lead
• Responsiblilities include accelerating growth, expanding Avanade’s market leadership

Avanade, the leading Microsoft solutions provider, has announced that it has appointed Bhavya Kapoor (pic) as the new area president for Growth Markets. Most recently the firm’s Southeast Asia managing director, Bhavya takes the reins from Rodrigo De Queiroz Caserta, who assumes a new role as Avanade’s Global Technology Business Group lead. Both appointments are effective from 1 June 2024. 

In his new role, Bhavya is responsible for Avanade’s strategic direction and priorities, accelerating business growth, expanding the company’s market-leading position, and creating an inclusive culture across Avanade's most diverse regions that include Asia-Pacific, Japan and Latin America. Bhavya reports into Pamela Maynard, CEO of Avanade, and joins Avanade’s global Executive Committee. He continues to be based in Singapore.

Bhavya joined Avanade in 2021 as its Southeast Asia managing director, with over two decades of experience in business management, technology and consulting. Under his leadership, Avanade’s Southeast Asia business has experienced double-digit growth, recognized as an inclusive employer, and named Microsoft’s leading partner in the region. 

Bhavya is an alumnus of the Harvard Business School, holds a master’s in business administration and a Bachelor of Engineering in Electronics and Communications. He also sits on the board of the International Institute of Rural Reconstruction, a global non-profit organization whose mission is to empower rural people to build resilient communities and attain socioeconomic equity through creative and community-led action.

Pamela Maynard said “With Bhavya’s proven track record of building and scaling businesses in high-growth regions, complemented by his passion for inclusion, diversity and sustainability, I am confident that he will continue to drive our business to new heights. I would also like to take this opportunity to extend my sincere gratitude to Rodrigo Caserta for the tremendous impact that he had made on our Growth Markets business over the past four years. I look forward to Caserta bringing his learnings and experiences from Growth Markets into his new role as Avanade’s Global Technology Business Group Lead.” 

Bhavya said, “Growth Markets is an exciting confluence of the world’s most dynamic and diverse territories – and I am honoured to lead our people and business into the next chapter of growth. These regions are brimming with exceptional talents and organizations with immense potential, and I am eager to embark on this journey together with our people, clients, communities and ecosystem partners. Together we will empower individuals and businesses to make a genuine human impact through the power of AI, data, and human ingenuity.”