​​SolarWinds appoints new APJ director of channel sales

• Responsible for developing channel business, partner alliances in APJ
• Will lead region’s channel strategy to grow company’s regional presence

SolarWinds, a provider of IT management software, announced the appointment of Sandeep Mehra (pic) as director, channel sales for Asia-Pacific and Japan (APJ). 

In this newly formed role, Mehra is responsible for developing channel business and strategic partner alliances in APJ, the company said in a statement. 

It said Mehra will lead the region's channel strategy to continue growing the business’s presence as a market leader for IT operations management (ITOM) software in APJ. 

The appointment reinforces the company's commitment to furthering close collaboration with partners in the region, Solarwinds said.

According to David Cronk, president, international sales and worldwide channels, SolarWinds, the company is excited to have Mehra join its APJ leadership team as it continues strengthening its business relationships and bringing value to channel partners and customers in the region.

"Mehra’s nearly three decades of industry experience will help us create greater synergies with channel partners and customers, drive sales, and strengthen our in-market relationships across the APJ region," he said.

With 28 years of experience in sales and channel management, Mehra has worked across APJ since 1998 and brings expertise in key business areas such as direct and channel global enterprise, go-to-market strategy, and strategic partnerships. 

Before SolarWinds, he was the regional sales director for Australia-New Zealand and Southeast Asia at Ivanti and was accountable for executing sales and business strategies. 

Additionally, he has held leadership positions in leading multinational technology companies such as  Pulse Secure, Huawei Technologies, Cisco, and Alcatel-Lucent.

"I look forward to working with a company dedicated to deepening its relationships with its channel partners and empowering our customers to take their digital transformation journey to the next level," he added.