MDEC brings Go-eCommerce Expo 2021 back

• To promote the use of eCommerce as a new revenue channel
• Features 23 partners who will share how to create brand awareness, sales

The Malaysia Digital Economy Corporation (MDEC) has launched of the Go-eCommerce Expo 2021, a virtual eCommerce conference that will run from Sept 20 to Sept 23.

In a statement, MDEC said the initiative aims to spur local businesses to adopt eCommerce by leveraging on the Belanjawan (Budget) 2021 Go-eCommerce initiative with assistance and support from various participating partners.

MDEC will work closely with a total of 23 partners. They are: DeliverEat, DHause, dropee, Eromman, EZAssist, Food Market Hub, Foodpanda, Grab, iBeli, Instantestore, JDMas, JOCOM, Kravve, Kumoten, Lazada, Mpay, PGMall, Senangpay, Shopee, SHOPLINE, Sitegiant and Subplace.

MDEC said the objective of the initiative is to promote the use of eCommerce as a new revenue channel that will open doors to more opportunities among local businesses in Malaysia.

This will, in turn, promote a multi-channel sales approach that will help local businesses capture a wider audience and drive higher sales, it added.

“The pandemic has made it abundantly clear that digital adoption is a necessity for the success of our businesses,” said Mahadhir Aziz (pic), chief executive officer (CEO) of MDEC.

“MDEC, through its #SayaDigital initiative, will continue to strongly support local businesses leveraging on the Belanjawan 2021 and the recent Pemulih programme.

“We are positive eCommerce will create more opportunities and revenue streams thereby advancing an inclusive digital economy in line with the Malaysia Digital Economy Blueprint (MyDigital) and Shared Prosperity Vision 2030.”

According to MyDigital, the digital economy is set to contribute 22.6% to the country’s Gross Domestic Product (GDP) by 2025, targeting 875,000 micro, small and medium enterprises (MSMEs) to adopt eCommerce.
    
The Expo will feature experienced industry speakers who will share their experience and tips on how to successfully create brand awareness and sales funnel to driving sales, as well as using social media to boost eCommerce, MDEC said.

Top sessions include Hussein Mohammed Hussein Zawia, CEO of eRomman Technologies, who will give a talk on the Golden Opportunity to be a Successful Seller in the Middle East.

Other key speakers include Nur Azre, partnership manager of SHOPLINE; Atika Sikun, ShopeeUni trainer of Shopee Malaysia; Mansor Abd Rahman, CEO and co-founder of senangPay; Jason Chuah, business sales manager of Sitegiant; and Alia Alsagoff, director of business development of DROPEE.

Last year, the Go-eCommerce Expo attracted over 3,000 registrations and more than 30,000 total viewers through the 12 webinars and 23 speakers featured, MDEC said.

For more information on Go-eCommerce Expo 2021 and to register for the event, visit here.