Axis opens new offices in Indonesia, Malaysia and Thailand

• Expansion to leverage on ongoing shift from analog to digital video surveillance
• By 2016, network camera sales to account for 60% of total surveillance camera sales

NETWORK video company Axis Communications said it has opened new offices in Malaysia, Thailand and Indonesia to accommodate recent staff growth and strengthen the company’s presence across all three countries.
 
The new offices in Kuala Lumpur, Bangkok and Jakarta brings the total of Axis Communications offices in what it terms the ‘South Asia Pacific’ region to 12, the company said in a statement.
 
“The Malaysian, Thai and Indonesian markets are driven by increasing security awareness and demand among the public and private sectors, especially with the ongoing technology shift from analog to digital video surveillance,” said Nafis Jasmani, country manager, Axis Communications, Malaysia.
 
“This is due to the many advantages digital video surveillance has over its analog predecessor, such as superior image quality, easy installation and integration, improved security, scalable and flexible solutions and contributions towards a lower total cost of ownership.
 
“It’s our responsibility to provide our partners with all the local resources that they need to meet this demand and drive the technology shift,” Nafis added.
 
IMS Research also reported that by 2016, network camera sales are forecast to account for approximately 60% of total worldwide surveillance camera sales, compared to approximately 40% in 2011, Sweden-based Axis Communications said.