advertising
Good-Loop and Yahoo partner to help advertisers minimise carbon emissions
Purpose-led ad platform Good-Loop and Yahoo have announced a global partnership offering carbon neutral private marketplace media opportunities to advertisers
Asia Mobiliti to enable Truck It with advertising technology
To provide telematics, geo-mapping technologies to Truck It
Combines outdoor advertising with IoT to bring innovation in AdTech
Accenture acquire Romp to boost brand transformation
Accenture has agreed to acquire Romp, a brand and experience agency in Indonesia renowned for its creative talent and innovative services across branding, creative and performance marketing.
'Creative confidence' growing in APAC businesses: LinkedIn
New data from LinkedIN's survey revealed that marketers are shifting away from traditional B2B tactics and championing creativity-driven brand campaigns to stand out in an increasingly crowded marketplace.
Shopee enables more sellers to grow with Facebook Ads
Shopee has announced that Facebook Ads is now officially available on Shopee Seller Centre across the SEA region, empowering the region’s largest community of over 20 million sellers with new tools to grow their businesses.
REV Media, Dattel partner to help SMEs do data-driven advertising
REV Media Group (RMG) has joined forces with data analytics and consumer intelligence company, Dattel Asia Group (DAG), to set up its own self-serve platform that the company claims will empower small and medium enterprises (SMEs) with data driven advertising.
Digerati50: Therine Goh & Melissa Sim are top of the billboard
Launched AdEasy in 2017 to make it so easy that anyone can advertise
Feel men need to learn from women founders on how to be more meticulous
MDEC & SocialPeta Releases Special Report Providing Insights on In-Game Advertising for SEA
Post-pandemic, revenue of mobile games maintains strong growth momentum
Pandemic provides mobile games unique opportunities to develop, tap markets
AdEasy launches media advertising subscription plan
The Malaysian adtech startup has announced AdEasy PLUS, a way for businesses to advertise on a selection of different media types more affordably.
3 deaths and a new beginning
The impending death of old school agencies
Failure of top management to adapt to digital, key error
