Effective Measure
Effective Measure welcomes back Maria Rodriguez Java as SEA lead
Effective Measure has announced that Maria Rodriguez Java has rejoined the company, taking over the helm of its South-East Asian market as regional business director.
Effective Measure unveils mobile survey and measurement solution
Effective Measure (EM) has unveiled a new mobile offering it said was designed to provide businesses with deeper understanding of their growing mobile users.
Fast 500 companies: Only 1 from Malaysia, 3 from Singapore
Deloitte Touche Tohmatsu Limited (DTTL) has released its 2013 Deloitte Technology Fast 500 Asia Pacific ranking of the 500 fastest-growing technology, media and telecommunications companies, which saw only one Malaysian and three Singaporean companies making the grade.
Effective Measure out to shift digital marketing conversations
When it comes to digital campaigns, Effective Measure’s Tom Hogg wants to shift the conversation away from misleading metrics and towards targeting your audience carefully.
Founder Institute in unique Asean alliance with Effective Measure
Digital media planning solutions and online measurement company Effective Measure has formed a unique alliance with accelerator the Founder Institute in Malaysia and Singapore that they believe would boost the startup ecosystems in both countries.
Effective Measure appoints country manager for Philippines
Digital media planning solutions and online intelligence provider Effective Measure has appointed Maria Rodriguez Java, a 10-year veteran of the digital media industry, as country managing director for the Philippines.
South-East Asians prefer social media to enjoy Olympics: Survey
A survey by ad network Effective Measure has revealed that social media and mobile engagement will be setting new records as the majority of South-East Asian sports enthusiasts flock online to share and comment on their viewing experience of the Games in London. The June poll also showed that women will be driving social media engagement around the sporting event.
