Marketing

Marketers are already sitting on a data goldmine amid sunsetting of third-party cookies: Twilio
The phasing out of third-party cookies is regarded as an opportunity 64% of consumers are more comfortable engaging with brands directly
Veeam appoints Rick Jackson as chief marketing officer
Veeam Software announced that it has appointed Rick Jackson as chief marketing officer.
Qlik names Chris Powell as chief marketing officer
Qlik has announced that it has named Chris Powell as its new chief marketing officer.
Alibaba’s LiveNOW returns to gear up M'sian micro businesses
Alibaba Group announced the return of its LiveNOW Training Programme to train the Malaysian community. 
Vertiv names Rainer Stiller as chief marketing officer
Vertiv, a global provider of critical digital infrastructure and continuity solutions, has named Rainer Stiller as the company’s new Chief Marketing Officer.
Forest Interactive & elfo join 2022 MWC Barcelona
After 2-year Covid induced hiatus, Mobile World Congress resumes in-person Both companies ensure a Malaysian presence in conversations around innovation
Seek Asia Appoints Shen Tham as CTO and Jane Cruz-Walker as CMO
Appointments to strengthen positioning as digital employment marketplace Deliver a transformed technology strategy and capability in Asia market
Peasy.AI’s offers SMEs lifetime access to market software, academy
SMEs gain lifetime access to the SaaS provider’s marketing software and learning resources
Huawei, VITAMEDIA collaborate to accelerate SME digitalisation
Through the partnership, Huawei will enhance VITAMEDIA’s information review hub as well as gett SMEs to take advantage of the latter’s products.
Google, Facebook still dominate mobile app advertising: AppsFlyer
The twelve edition of the AppsFlyer Performance Index finds the two tech giants still dominating in-app marketing across various categories.
Download Digerati50 2020-2021 PDF

Digerati50 2020-2021

Get and download a digital copy of Digerati50 2020-2021