Media Consumption
Adknowledge Asia aims to rule the social media and video advertising roost
Adtech company aims to get 10% share of Asia Pacific’s social media and online video advertising market.
Mobile advertising: In-app overtakes web channel, games the big winner
Click-through on apps was found to be between 1.3 times to twice as high as mobile web click-through in all surveyed Asia Pacific countries.
A video tells your story better: SushiVid to brands
KL startup SushiVid operates an online marketplace that connects brands to YouTube influencers.
iflix aims to launch original shows this year
South-East Asian Internet TV startup iflix said it is on track to launch its own original TV shows this year to meet the increasing demands of Asian consumers.
Malaysia, truly a mobile YouTube nation: Google-TNS study
A recent study by TNS Research and Google Malaysia found that Malaysians spent twice as much time per session on YouTube using mobile devices compared with the global average.
Review: A deeper look into Netflix, as a consumer
Edwin Yapp gives the Netflix service in Malaysia a test drive, and also compares it with rival services.
Netflix’s Asian ambition faces challenges: Analysts
As Netflix Inc continues to invest heavily to become a truly global VOD service, it can expect impediments in Asia, say several industry analysts.
What Malaysian OTT/ VOD viewers really want
Vuclip has released the findings of its Global Video Insights 2015 Survey that shows the video consumption habits and device preferences of Malaysian consumers.
Making online news more social, and emotive
Philippines social news network Rappler has expanded to Indonesia, intent on creating a ripple effect on journalism and the community.
Rev Asia’s Says.com to ‘go local’ in Indonesia, Philippines
Asia Holdings Sdn Bhd, a 70% subsidiary of Malaysian public-listed firm Rev Asia Bhd, will be bringing localised versions of its ‘social news’ portal Says.com into new markets like Indonesia and the Philippines over the next six months.
