NPS
Celcom touts operational excellence as driver for growth into 2020
Intensify focus on profitability & operational excellence with smart investments
Accelerate IoT, 5G adoption across industries to transform into digital entities
Emerging APAC countries rank higher in digital experience … kind of
Consumers in APAC’s emerging economies are happier with the digital experience brands are delivering to them, but those in developed countries are griping, an SAP study has found.
Malaysian consumers not happy with their telcos and banks: Frost study
Telcos, banks and insurance providers need to design their customer experience approach by looking at different stages of customer purchase and touch points, according to Frost & Sullivan.
Celcom sees 16pt improvement in NPS with NICE solution
NICE Systems Ltd said that Malaysian telco Celcom Axiata Bhd has seen improvements in its Net Promoter Score (NPS) ratings since deploying the NICE Fizzback solution in November 2014.
Differentiate instead of engaging in price wars: Ericsson to operators
Malaysian mobile operators have a golden opportunity to differentiate themselves from the competition, but only if they can capitalise on new business strategies and avoid price wars, according to Ericsson.
Telco Deep Dive: Customer experience key to Maxis digital strategy
Maxis believes that a brand is built through the customer’s experience with it and not through advertising. Taking this one step further, it has made ‘Customer Experience’ a key outcome and has wrapped this into a company-wide KPI. Karamjit Singh has the story.
83% of consumers in Malaysia may switch telco provider: Frost
The lack of transparency in pricing and subscription plans is driving customers away from their telecommunication service providers, Frost & Sullivan said in a statement.
