State of the Mobile Internet

Advertisers and agencies lagging on mobility: BuzzCity
Malaysians love their mobiles, and up to eight in 10 use them to surf the Internet. However brands and advertising agencies have yet to really start creating content that is optimised for mobile consumption, according to BuzzCity.
Thailand, Indonesia smartphone growth hampered by cost: BuzzCity
Despite the overall rise in smartphone adoption and video consumption in the South-East Asian region, emerging economies such as Thailand and Indonesia are expected to struggle to grow further because of the high costs of handsets, according to BuzzCity.
Download Digerati50 2020-2021 PDF

Digerati50 2020-2021

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