Tan Lay Han
Telco Deep Dive 2019: Maxis leverages data and analytics to be more relevant to users
Uses past, real time data to offer personalised recommendations, increase stickiness
Democratise & build data to be used across Maxis for forecasting, reporting, customer analytics
Maxis and KDU in multi-pronged student pact
KDU University College (KDU UC) and Maxis Berhad have signed a Memorandum of Understanding (MoU) that will see the two parties collaborate on student connectivity, entrepreneurship and internship programmes.