Touch 'n Go
Principal Asset Management’s Munirah Khairuddin is thinking small, really small
Addressing the ‘artificial sense of financial literacy’ among Malaysians
Thinking digital at every customer touch point, fastest way to reach them
[Ed: Article has been updated for accuracy.]
Touch 'n Go steps into online finance with GO+, with more to come
Targets 1 mil GO+ users by end 2021, complement 15 mil existing users
Three specific areas identified for future products including personal lending
Has cashless finally arrived in Malaysia? Not really
Table is set for e-wallets to grow, but appetite for physical cash is stronger.