New senior Autodesk appointments in Asean

• Chris Lee now country manager for Autodesk Malaysia, Singapore and Brunei
• Rama Tiwari leaves Autodesk Hq in San Francisco to head up regional sales

 
3D design, engineering and entertainment software Autodesk Inc has announced the promotion of Rama Tiwari and Chris Lee (pic above) to leadership positions in its Asean (the Association of South-East Asian Nations) market.
 
Rama is responsible for the strategic direction and overall profitability of Autodesk’s business as regional director of sales in Asean, while Lee will drive the company’s operations, channel partner programmes and territory expansion as country manager of Malaysia, Singapore and Brunei.
 
Both are based in Singapore, the company said in a statement.
 
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“Rama and Chris [Lee] are industry veterans with two decades of collective Autodesk experience under their belt,” said Autodesk Asia Pacific senior vice president Patrick Williams.
 
“As we continue our shift to a subscription-based business model worldwide, they will be instrumental in accelerating Autodesk’s growth and expanding our presence in the region,” he added.
 
Rama relocated back to his native Singapore from Autodesk’s headquarters in San Francisco where he was most recently the global director of the Volume Sales and Strategy team.
 
There he spearheaded the successful transformation of the company’s flagship AutoCAD portfolio from a perpetual licence-based sales model to a subscription-based business.
 
A trained lawyer, he joined Autodesk as legal counsel for Asia Pacific in 2006, and has since held various senior roles in both territory and channel sales.
 
Likewise, Lee brings with him a solid sales track record and deep industry knowledge having held sales positions in Autodesk’s core industries, namely manufacturing, architecture, engineering and construction (AEC), and media and entertainment (M&E) in Asean since 2008, the company said.
 
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