Marketing Cloud
Adobe calls on businesses to focus on digital experiences
Unless businesses step up and deliver good experiences consistently at every touch point, they would be left behind.
Adobe Acrobat Reader now includes free mobile scanning, powered by Adobe Sensei
Adobe releases a new scanning functionality in Adobe Acrobat Reader mobile for iOS and Android smartphones and tablets.
Salesforce.com launches predictive tools for marketers
Salesforce.com has launched Salesforce Marketing Cloud Predictive Decisions, allowing marketers to harness the power of data science to analyse customer engagement and proactively deliver new recommended content, products or offers to customers.