Lenovo names Roderick Lappin president of Asia Pacific

• To remain President of NEC Lenovo Japan Group
• Wants to elevate Lenovo's position in mobile and consumer computing devices across AP

LENOVO has announced the appointment of Roderick Lappin (pic) as president, Lenovo’s Asia Pacific region, effective April 1, 2015, reuniting its Asia Pacific Emerging Markets (APEM) and Asia Pacific Mature Markets (APMM) businesses into a single unit.

The global leader in PCs and mobile Internet devices is in the process of transforming its business to maintain its successful trajectory as the No. 1 PC vendor in the world. As a result, the company has decided to bring together the APEM and APMM regions, promoting Lappin, and also promoting Ken Wong, to vice-president of Strategy and Planning.

Lappin has been a driver of success across the current Lenovo APMM business, leading the company to become the PC sales leader in Japan and facilitating the successful launch of the consumer business in Australia and New Zealand (ANZ). Currently based in Japan, Lappin intends to stay in Tokyo where he will run the Asia Pacific business and will remain the President of NEC Lenovo Japan Group. He will continue to lead the Japan and ANZ business and will report to Gianfranco Lanci, Lenovo’s chief operating officer and executive senior vice-president.

“Asia Pacific presents Lenovo with a swathe of opportunities and is critical for our continued success as the global leader in PCs, and I’m excited to be taking over a new amalgamated team brimming with talented people, many of whom I have worked with personally,” Lappin said.

“I have set my sights to not only continue Lenovo’s momentum in the PC market, but to elevate our positions in other key categories including mobile and other consumer computing devices across Asia Pacific. I know for certain that together, with my new team, we can make this happen.”

Lappin has been with Lenovo for the past eight years and has been based in Japan since 2008. Originally from Australia, he holds a degree from Macquarie University’s Graduate School of Business.

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