Social Media Advertising
Adknowledge Asia aims to rule the social media and video advertising roost
Adtech company aims to get 10% share of Asia Pacific’s social media and online video advertising market.
Adknowledge unveils Chinese version for FB, Twitter campaign management
Marketers and advertisers now able to manage and implement Facebook and Twitter campaigns on a localised Chinese platform developed by Adknowledge Asia Pacific.
Facebook’s new rules, and what they mean for businesses
The four selling points for using Facebook for your business are not getting you any closer to your KPIs, writes Jagdish Singh Malhi, who also explains why.
FB ad business grows, Twitter’s revenue per visitor dips: Adobe report
In the first quarter of 2014, Facebook’s ad business continued to grow with click through rate (CTR) and ad impressions increasing by double-digits quarter-over-quarter (QoQ), 20% and 41% respectively.