Veritas expects double-digit momentum to continue this year

• More than 80% of organisations' data are either invisible, or useless
• IT's role becoming increasingly important, as they need to manage with various data-related issues and challenges

From left: Veritas Malaysia country manager Audrey Chan, and Veritas APAC's head of storage Raymond Goh

US-based data management company Veritas Technologies LLC expects its Malaysian business to grow by double-digit percentage this year, as companies embarking on digital transformation become more reliant on tools to manage the data efficiently.

"Despite the uncertainties in the current global operating environment, we are seeing companies in the region to be very active in digital transformation," said Veritas APAC's head of solution architects Raymond Goh during a briefing in Kuala Lumpur recently.

Today, companies' objectives to embark on the digital transformation journey are not so much about having a competitive edge -- it is more about survival. One of the most important ingredient in digital transformation is the data. 

Goh stressed that data is now regarded as the digital currency -- and the success of a company's digital journey will depend on how well it utilises their data.

Redundant, Obsolete or Trivial (ROT)

According to Goh, citing data obtained from a research commissioned by Veritas, less than 5% of data that organisations accumulate is of value to the business.

It was also discovered that 32% of organisations' data are either redundant, obsolete or trivial, and more than 50% of the data are "dark data" that hasn't been analysed or processed. In other words, more than 80% of data are either invisible or useless.

"This means organisations may be holding on to too much data and not enough information. They simply do not have sufficient visibility on seeing which data has value, and which does not has value," he explained.

Re-positioning, post spin off

Veritas - once a subsidiary of IT security specialist Symantec - has been widely known as a backup specialist, with NetBackup as one of its flagship products.

Since its separation from Symantec about two years ago, Veritas has been consistently position itself as more than just a backup specialist.

"Today, Veritas is now an information management company," said Goh.

With businesses increasingly dependent on data -- IT's role as a business enabler is becoming more important than ever. IT needs to cope with the increasing volume of data, and also to manage how the data resides and how it travels from the private cloud to the public cloud, vice-versa, in a transparent and yet secure manner.

"Our information management solutions are designed to address new industry opportunities," said Audrey Chan (pic above), Veritas Malaysia's country manager. 

Malaysia's momentum to continue

Chan expects Veritas' business in Malaysia, which grew by double-digit in 2016, to continue with the double-digit growth this year.

"While backup is the core part of our business, our new solutions will allow our customers to generate more value from their data," Chan explained.

She sees growth to come from key sectors such as the financial services industry, telecommunications and public sector. 

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