Datamation Malaysia signs on Seeburger as strategic partner

By Digital News Asia February 13, 2013

Datamation expects pact to increase its enterprise solution revenue
Seeburger says partnership part of company strategy to increase penetration in Asia Pacific

Datamation Malaysia signs on Seeburger as strategic partner BUSINESS solutions provider Datamation (M) Sdn Bhd has announced a strategic partnership with German-based Seeburger, a business integration and enterprise class Managed File Transfer (MFT) solutions provider.

The partnership would see Datamation deploying Seeburger MFT SeeFX private cloud-based file exchange solutions in Malaysia, the two companies said in a statement.

Datamation was established 29 years ago in Malaysia, and has operations in Singapore, Hong Kong and Australia. Its clients include the education ministries and statistics departments in both Malaysia and Singapore, Sime Darby Medical Centers, Sunway Group, Star Publications, TH Properties and others.

The strategic partnership also makes Datamation Seeburger’s first appointed reseller partner in the Asia Pacific region to provide and implement its cloud-based file sharing solution in Malaysia.

“This partnership brings (a) valuable expansion of our solutions portfolio that will benefit both our partners and clients,” said Datamation chief executive officer Alex Wee (pic).

“The collaboration with Seeburger to provide secured information transfer will address the concerns for all Malaysia companies, especially for those seeking to implement MS ISO/IEC 27001:2007, IT Security Techniques - Information Security Management Systems.

“Datamation expects this partnership to increase its enterprise solution revenue and boost the number of enterprises in Asia using cloud-based file sharing. This year, Datamation is expecting at least 20% growth in enterprise solution revenue sales,” he added.

Prior to the strategic partnership announcement, Datamation was a reseller of Seeburger’s Business Integration Suite (BIS).

“Seeburger made Malaysia its Asian regional headquarters in 2012,” said James Hatcher, regional director of Seeburger Asia Pacific.

“This Seeburger-Datamation partnership is part of the company's strategy to increase its penetration in Asia Pacific where it already has a significant presence in countries including China, Japan, Indonesia, Singapore, Hong Kong, Vietnam and Australia."

Datamation Malaysia signs on Seeburger as strategic partner According to Enterprise Strategy Group (ESG)'s latest survey, 28% of organizations have established corporate accounts for online storage and file sharing services. This is expected to hit 50% by the end of 2013.

“As enterprise-level file sharing is fast becoming popular, so does the potential exposure for cyber attacks. Security is also becoming the main concern for enterprises wanting to adopt cloud-based file sharing platforms,” said Hatcher (pic).

“Our partnership with Datamation is strategic to address those gaps. Driven by the increasing market demands, Seeburger Managed File Transfer (MFT), as a component of BIS, will be sought after to encrypt, track and trace exchanged business files of any size for security, governance and compliance purposes.

“It will also be leveraged upon to extend Datamation’s managed data capabilities,” he claimed.

Hatcher said this partnership was also part of an ongoing Seeburger global partner recruitment initiative designed to support growing market demand for file exchange solutions.

System integrators, independent software vendors (ISVs), original equipment manufacturers (OEMs), value-added resellers (VARs) and other IT providers who join the SEE Partner Program can leverage Seeburger solutions to help organizations maximize their ERP (enterprise resource planning)investments, consolidate B2B (business-to-business) technologies, streamline supply chain communications, and ensure data security and regulatory compliance in file transfer processes, the company claimed.

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