Rocket Internet
Lelong’s Richard Tan sees opportunity
Lelong.my founder Richard Tan acknowledges that the pricing landscape has changed dramatically with the entrance of Rocket Internet and its two properties, lazada.my and zalora.my, into the Malaysian e-commerce landscape, but he is adopting a "wait and see” attitude for now while stressing that his own premium e-commerce site, superbuy.my, can play the price game if it wants to.
Lelong CEO sanguine on Rocket Internet entrance
Richard Tan is confident that his Lelong.my has what it takes to stave off the challenge of Germany’s Rocket Internet, the aggressive money-chasing machine that has made a name for being an aggressive copier of US-based Internet trends.
