Video portal

The rising popularity of Media Prima Berhad’s online video property, www.tonton.com.my, is validating the company’s decision to go in with both feet into the digital space and not with a gradual approach where investment is justified by market traction. Furthermore, its entry into the mobile space is bearing fruit -- today, out of the 400,000 daily weekday page views, 100,000 originate from mobile devices.